Search - Trademark

: Logos or designs that share distinctive features. Three Layers of a Comprehensive Search

: Checking databases in all 50 states, as brands can hold valid state-level registrations without a federal one. trademark search

: Investigating "unregistered" marks in use. Under U.S. law, a business can gain trademark rights simply by using a mark in commerce. These can be found through business directories, social media, and industry publications. The Risk of Neglect Search our trademark database - USPTO : Logos or designs that share distinctive features

: Searching the USPTO Trademark Search System to find registered marks and pending applications. Under U

The primary goal of a trademark search is to identify "likelihood of confusion." This occurs when a new mark is so similar to an existing one that consumers might mistakenly believe the products or services come from the same source. A comprehensive search looks for: : Identical marks used for similar goods.

: Names that sound the same even if spelled differently.