: Analyzing historical outcomes to forecast which candidates are most likely to perform well and fit the organizational culture.

The practice focuses on several key areas to optimize the "people" side of a business:

: Measuring how job seekers perceive your brand and how they interact with your career site and application process.

: Using data to identify which hiring channels (like specific job boards or social platforms) deliver the highest-quality candidates at the lowest cost.

: Identifying the drivers of employee engagement and why certain roles might have high turnover, often starting with data collected even before a hire is made. Key Metrics to Track

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