Mortgage -
"Hey [Name], quick update: Market rates moved slightly today. It might be a good time to look at your pre-approval amount again. Want me to send over updated scenarios? 📈" Tips for Good Mortgage Texts: Use conversational language, not legalese.
"Congratulations again on your new home, [Name]! It was such a pleasure helping you. If you have friends or family looking to buy, I’d love to help them, too. 🥂" 5. Educational/Value Add Goal: Positioning yourself as an expert.
"Hey [Name, Your Name] here. Just checking in! Rates are currently [mention rate trend] and I wanted to see if you’re still looking to buy or refinance? No pressure, just keeping you in the loop! ✨" 3. During Process (Document Request) Goal: Clear, urgent, and professional. MORTGAGE
But consumer responses also show that text messaging can hurt sales efforts if not used in an appropriate fashion.” What do today' The Mortgage Reports Text Message Marketing Strategies For LO's - BNTouch
Stick to business hours, typically between 8 a.m. and 9 p.m.. "Hey [Name], quick update: Market rates moved slightly today
Here are several options for "good texts" regarding mortgages, tailored for different stages of the client journey, based on industry best practices. 1. Initial Reach Out (New Lead) Goal: Fast, friendly, and establishing rapport.
"Hi [Name, Your Name] from [Company]. We're reviewing your application and need to grab [missing document] to keep things moving. You can text it to me or email it. Thanks for the help! 📋" 4. Post-Closing (Relationship Builder) Goal: Gratitude and asking for referrals. 📈" Tips for Good Mortgage Texts: Use conversational
Text is for quick updates, not long explanations.