Carey - It's A Wrap 2023 | Mariah

The song’s comeback was driven by organic social media traction that Carey quickly amplified through professional marketing:

Weekly U.S. on-demand streams surged by over 1,000% following the challenge, jumping from approximately 17,000 to over 1.65 million weekly streams by late January. The "It’s a Wrap" EP Release Mariah Carey - It's A Wrap 2023

Co-produced by Carey alongside Heatmyzer (Nick Cannon), Tricky Stewart, and James "Big Jim" Wright. It samples "I Belong to You" by Love Unlimited. The song’s comeback was driven by organic social

The track was recorded in 2009 for Carey's twelfth studio album. It is a doo-wop-inflected R&B "breakup anthem" featuring minimal instrumentation and high-range vocals. It samples "I Belong to You" by Love Unlimited

Following the digital success, Carey released the EP on black and limited-edition translucent tan vinyl on December 1, 2023.

A new shortened version running just over three minutes. Commercial & Critical Impact

The EP was voted the "favorite new music release" of its week in a Billboard reader poll , garnering 70% of the vote.