M_n_i_e_1x10

: Was the content produced? (e.g., through original research, testing, or expert interview).

: Is the website or author a go-to source for this information?. M_N_I_E_1x10

: Is the content accurate, safe, and honest? This is the most critical factor. 🚫 What to Avoid : Was the content produced

The backbone of helpful content is the framework, which search engines use to evaluate credibility: : Was the content produced? (e.g.

: Is it clear who created the content? (e.g., an expert or someone with first-hand experience).