Ensuring the study measures what it claims to measure and can be repeated with the same results.
Before picking a tool, a researcher must decide on their lens of reality: Introduction to research methodology
The specific tools used (Validated scales, interview guides). Ensuring the study measures what it claims to
A well-defined methodology is the difference between a "collection of facts" and a "contribution to knowledge." It provides the transparency necessary for other scholars to critique, verify, and build upon your work, moving the needle of human understanding forward. and build upon your work
Focuses on numbers, logic, and an objective stance.