To get a more tailored analysis, are you looking at for a long-term hold, or are you considering the purchase of their hardware (streaming devices/TVs)?
Roku’s primary revenue driver is its Platform business, which includes advertising, The Roku Channel, and subscription revenue. buy roku
This ad-supported channel has become a major destination, with FAST (Free Ad-Supported Streaming TV) viewership growing significantly, cementing its status as the No. 2 free streaming app in the US. To get a more tailored analysis, are you
After losses in previous years, Roku achieved full-year profitability in 2025. 2 free streaming app in the US
Roku competes with giants like Apple (Apple TV), Amazon (Fire TV), and Alphabet (Google TV), which can influence hardware prices and ad technology.
Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico by hours streamed. Its dominance is supported by:
Over half of all U.S. broadband households stream through Roku devices.